As the leader in custom fit golf clubs, Titleist conducts extensive research and testing with both professional and better amateur golfers at the Oceanside, California Test Facility, home of the Titleist Performance Institute.
TPI research concludes that the combination of sound technique, physical conditioning, and properly fit equipment is the best way for a player to get the most out of their game. This research helps shape both the FittingWorks program and new product development.